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Tom Brady’s rumored romance with Victoria’s Secret model Candice Swanepoel has reportedly ignited a bitter feud with fellow VS model and longtime friend, Joan Smalls.
According to Page Six, Smalls and Swanepoel — who have been “inseparable” friends for 15 years — have had a falling out after Swanepoel allegedly became involved with Brady, whom Smalls reportedly dated on and off for about a year.
Sources told the outlet that Smalls is now giving mutual friends an ultimatum to choose sides, which has ignited a bitter war within the VS circle.
VICTORIA’S SECRET MODEL CANDICE SWANEPOEL STRIPS DOWN TO JUST SWIMSUIT BOTTOMS IN SULTRY NEW CLIP
Victoria’s Secret models Candice Swanepoel and Joan Smalls are reportedly in a bitter feud over Tom Brady. (Getty Images)
In since-deleted comments, the model allegedly appeared to take aim at Swanepoel on social media, referring to her as a “backstabber” and accusing her of violating “girl code.”
“And the disrespect and carelessness in how they treat you is so unimaginable. There’s no going back. Some people lack humility and moral compass,” she reportedly wrote.
Tom Brady’s rumored romance with Victoria’s Secret model Candice Swanepoel has reportedly sparked a war with fellow model and friend Joan Smalls — who previously dated the retired football player. (Getty Images)
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“And the way they gaslight, lie and minimize your feelings is the worst slap in the face after 15yrs of friendship. Not a sorry said or written. Onwards and upwards!!!”
The models have been “inseparable” for 15 years. (Getty Images)
In a statement to Page Six, Swanepoel’s representative said: “Candice has always been exceptionally private about her personal life, with her focus remaining on raising her children. She and Joan share a longstanding history and a friendship that Candice will always respect.”
Candice Swanepoel (left) reportedly started dating Brady in May. (FilmMagic)
Representatives for Smalls, Swanepoel and Brady did not immediately respond to Fox News Digital’s request for comment.
The reported romance marks the latest high-profile relationship linked to Brady since his divorce from supermodel Gisele Bündchen.
Brady and Bündchen finalized their divorce in October 2022 after 13 years of marriage. The former couple share two children, Benjamin and Vivian. Brady also shares son Jack with actress Bridget Moynahan.
Since splitting from Bündchen, Brady has been linked to several notable women, including Russian model Irina Shayk. In 2023, the former NFL quarterback and Shayk were photographed together in Los Angeles, sparking romance rumors.
Tom Brady has been linked to multiple women since his divorce from Gisele Bündchen in 2022. (John Nacion/Getty Images for Fanatics)
Brady was also connected to “Modern Family” star Sofia Vergara in 2025 after the two were reportedly seen spending time together aboard a luxury yacht in Ibiza. A source described the connection as a “summer romance,” according to Page Six.
Earlier this year, Brady was spotted with social media personality Alix Earle during a New Year’s Eve celebration in St. Barts.
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In video footage obtained by TMZ, the influencer was seen whispering into the ear of the football star and father of three as well as putting her hand on his back.
Alix Earle and Tom Brady reportedly got flirty on the dance floor during a pre-Super Bowl party. (Getty Images)
Weeks later, Brady and Earle were again seen together at a pre-Super Bowl party. A source told People that the two were “hooking up.”
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Brady has not publicly addressed his reported relationship with Swanepoel, who shares two sons with her former fiancé, Brazilian model Hermann Nicoli.
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Swanepoel and Smalls both walked in the 2026 Victoria’s Secret Fashion Show, despite the reported tension between them.