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Home»News»Fashion fans are racing to H&M after being wowed by new swimwear collection with prices from £5.99
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Fashion fans are racing to H&M after being wowed by new swimwear collection with prices from £5.99

nytimespostBy nytimespostMay 10, 2025No Comments
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FASHION fans are racing to H&M to snap up their new swimwear collection – and prices start at just £5.99.

With temperatures soaring again this weekend, many of us are likely looking forward to the summer.

H&M logo on a store in Stockholm.

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Shoppers are racing to H&M to snap up their new swimwear range
Zebra-print bikini top and bottom made from recycled polyester.

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The zebra bikini is perfect for summerCredit: Instagram/Welovethehighstreet
Black and white floral swimsuit on a hanger.

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The swimwear comes in a diverse range of sizesCredit: Instagram/Welovethehighstreet

One of the best ways to get you in the mood for sunny days on holiday is by giving your wardrobe a refresh.

And H&M has the perfect summery buys to brighten your day.

The high street store is constantly wowing fans with its chic yet affordable designs.

And its latest launch of swimwear has not disappointed.

Read more fashion stories

Sharing some of their favourite picks from the range, Instagram fashion account @welovethehighstreet said: “The H&M swimwear is giving right now… so many fab fitting pieces!”

Amongst their top picks is a stunning zebra two piece, with the top priced at £15.99 and the bottoms priced at £12.99.

A description reads: “Fully lined bikini top ideal for water sports and swimming.

“It features narrow shoulder straps that could be worn in two ways, crossed or straight.

“Cups with removable inserts that shape the bust and provide good support.”

Shoppers can also get their hands on a number of stylish one-pieces, including the Medium Shape Swimsuit, priced at £32.99.

Primark drops brand new collection of bikinis in gingham, floral and colour block designs – and they’ll set you back just £2.50 per piece

It comes in two different colours, green and black, and a variety of sizes, from XS to XL.

And the new swimwear range has plenty of items that are penny-pincher friendly too, such as the Tie Tanga bikini bottoms and triangle tops, which come in a variety of colours.

The entire swimwear range is available both in-store and online, but you’d better hurry, as some products are flying off shevles.

Fashion fans raced to the comments section of the Intagram post, to share their love for the range.

One person said: “Wow”.

Another added: “Love!”

A third posted the love heart eyes emoji, whilst a fourth simply commented the fire emoji.

Tips for finding swimwear that makes you feel confident

Pay attention to the fit

“The first thing to do is consider the fit. If your bikini or swimsuit doesn’t fit correctly, you could find yourself with straps that dig in, backs that ride up and tight or baggy briefs which could look unflattering. It should feel like a second skin and one you are confident in!”

Find your swimwear style

“It’s natural to want to follow trending styles and shapes but they may not necessarily make you feel your most comfortable. 

“That being said, swimsuits are having a real resurgence this year and are a fairly universally flattering shape. Whether you prefer a sporty style or cut-out silhouette, these make a great option if you like to have more coverage than a bikini provides. 

Take note of the material

“Different fabrics have different functions and will support your body in different ways, this will impact how your body looks and therefore how you feel.

“Powermesh linings are good for that extra tummy control, this fabric will usually be on the inside of control suits or briefs for that added support. 

“Suits or bikinis with a higher elastane content are also beneficial for comfort as this provides extra stretch giving you better movement in your swimwear.”

Importance of colour

“The colour of your swimwear can also be key – choose colours you like and colours that complement your skin tone. Colour can have a big effect on how we look so nailing this will work wonders for your confidence. 

“The same can be said for patterns. Certain patterns are great for creating illusions and hiding any small insecurities we may have.

“For example, vertical stripes in a swimsuit or bikini can give a more slimming illusion.”

For more swimwear inspiration and to shop for your summer wardrobe, visit the NEXT website. 



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