The UK’s cheapest supermarket is Aldi, according to research from Which? consumer champions.
Which? Conducted extensive research into the UK’s major supermarkets, including Waitrose, Aldi, Asda, Lidl, Morrisons, Sainsbury’s, Tesco and Ocado to compare their prices and ascertain the cheapest option.
Aldi was found to be the cheapest supermarket option among the big brands as a shopping list of 67 items in April cost only £112.90.
This is £2.33 lower than its biggest competitor, Lidl whose bill totalled £115.23 on average.
At the other end of the spectrum is Waitrose which was crowned as the most expensive supermarket option with a total bill of £144.13, 28 percent more than Aldi.
The 67 items included in the sample shopping basket included essentials like milk and butter as well as branded items like Birds Eye Garden Peas, Heinz baked beans and Hovis bread.
The testing process did not account for deals only available to loyalty scheme members but did include special offer prices.
The study recommended that shoppers looking to save money while shopping to not be enticed by branded goods and should instead swap to own-brand options.
Ele Clark, Which? Retail Editor, said: “Our latest research shows that Aldi was the cheapest supermarket in April, with Lidl following closely behind once again.
“As food costs continue to weigh heavily on household finances, it’s unsurprising many people are opting to shop at discounters to save money, especially as shoppers could stand to make significant savings.”
Cheapest supermarkets April 2024
Aldi – £112.90
Lidl – £115.23
Asda – £126.98
Tesco – £128.17
Sainsbury’s – £131.02
Morrisons – £134.87
Ocado – £136.86
Waitrose – £144.13
